What we do

We deliver strategic clarity, creative storytelling, and internal capability in a bespoke and tailored way. We don’t do fluff. We don’t do greenwash. We do strategy and storytelling that earns trust and drives action.

Our work is designed to align stakeholders, equip teams, and drive action from the inside out, ultimately building trust and engagement with external audiences.

Strategic Advisory
  • Sustainability & ESG strategies
  • Vision & Target development
  • Competitor benchmark & landscape mapping
  • Sector & market analysis and trends
  • Policy development
Capability Building
  • Stakeholder engagement
  • Leadership & employee training 
  • Sustainability Toolkits
  • Customer & Supplier workshops
Creative Activations
  • Campaign development
  • Creative collaborations & partnerships
  • Sustainability advocacy programs 
  • Influencer & talent messaging 
Storytelling & Comms
  • Green Claims guidance
  • Sustainability narrative & messaging
  • Brand impact report 
  • Copywriting & Tone of voice
  • Digital sustainability storytelling

Who we work with

The problems we solve at Common Ground are sector, business and market agnostic, meaning we can work with any organisation, in any part of the globe.

We support organisations in:

Fashion & Textiles
Consumer Goods
Hospitality & Beverage
Sport & Entertainment
Materials & Manufacturing
Marketing & Design Agencies

Proof of impact

We’ve partnered with global brands and purpose-led pioneers to embed sustainability with credibility and creativity.

Clients
Testimonials
Georgia-Rae provided vital support in helping to develop and implement Tommee Tippee's new Planet-care ESG Strategy, providing gap analysis, competitor benchmarking, best practice tools and guidance and a clear strategic approach. This type of support is essential to sustainability teams in engaging at all levels and promoting cross-functional working to deliver real purpose! I see Common Ground being a key partner in helping us to continue to deliver meaningful projects and impact across our ESG agenda and would highly recommend to other organisations.
Leysa Relf
Head of ESG and Safety, Tomme Tippee
Working with Georgia-Rae is an energizing and insightful experience. She brings a unique combination of deep industry knowledge and human-centered perspective to the complex world of sustainability. Her expertise spans the full spectrum, from supply chain transparency and innovative fibers to responsible communication strategies, making her an invaluable partner for brands looking to make meaningful, measurable change.
Georgia-Rae doesn’t just consult; she connects. Her ability to map complex sustainability challenges into actionable solutions, while maintaining authenticity and brand relevance, sets her apart in the field. I highly recommend Georgia-Rae to any brand ready to take the next steps on their sustainability journey and to move forward with purpose.
Bailey Hagan
Product Development & Sustainability Manager, Eberjey
Founder has previously supported
Past collaborators